PLAYFIT DIAL with 1.75″ display, Bluetooth Calling and PLAYFIT XL launched for Rs. 3999 and Rs. 2999


PLAY, popular for its audio products and smartwatches, have launched PLAYFIT DIAL and PLAYFIT XL, two new ‘Made in India’ smartwatches. These feature a 1.75″ / 1.68″ (240 x 240 pixels) IPS LCD screen,  IP67 (Dial) / IP68 (XL) water and dust protection, multiple sports modes, heart rate & fitness tracker, sleep and SPO2 monitoring, Bluetooth notifications and more.

The PLAFIT XL has a plastic body with a metal-like coating, and promises 15 days of battery life and 30 days of standby on a full charge.

The PLAYFIT DIAL has Bluetooth calling capabilities, a lightweight composite metal-design, has toughened glass that provides adequate strength to withstand the daily wear and promises up to 5-days of use on a full charge, the battery life extends up to 15-days for users with moderate calling, says the company. It has powerful Enhanced Bass, Extra Loud (EBEL) speaker drivers for calling.

The PLAYFIT XL comes in Steel Gray color and is priced at Rs. 2,999 and the PLAYFIT DIAL comes in Gold color and costs Rs. 3,999. Both these will be available from today, February 15th via PLAY’s official website and leading e-commerce platforms like Amazon.in.

Commenting on the launch, Hamish Patel, Chief Product Officer at PLAY, said:

Since inception, PLAY has been on the quest to offer high-octane wearable and hearable device experience to our modern-age customers. Our products are striking the chords with consumers’ requirements and demands on the back of an exciting and modern design and also complement the customer demands for latest and smart features at extremely competitive prices. The finance ministry, unleashed a massive “Make in India wearable” mission with the budget’22 and we wanted to repose our faith and confidence in the said movement and wanted our consumers to benefit from the largesse shown by the GoI. Though the incentives are yet to kick off with the new FY, we deemed it appropriate to reciprocate the vision with immediate effect through the latest and innovative designed and made-in-India product lineup.

Over the last 2-months, post launching PLAYFIT SLIM & PLAYFIT STRENGTH, we received immeasurable love for the category from our consumers. Being able to design and manufacture the products in India, gives us the edge for launching the latest variants in the shortest possible time. Now within months, with more innovations, elevated attributes, and reinforced technology, we are extremely excited to launch two new wearable devices, PLAYFIT DIAL and PLAYFIT XL. Given the hectic lifestyle of our consumers and the importance of health, especially in the current circumstances, PLAYFIT smartwatches will play a pivotal role to assist our consumers in switching to a healthier lifestyle. Innovating robust, sleek, and stylish smartwatches is our way of promoting health as a priority.

 


Author: Srivatsan Sridhar

Srivatsan Sridhar is a Mobile Technology Enthusiast who is passionate about Mobile phones and Mobile apps. He uses the phones he reviews as his main phone. You can follow him on Twitter and Instagram





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